Facebook Advertising and Social Media Promotion

Facebook is the largest social network in the world currently, with 2.38 billion active users. With so many people sharing entertaining and valuable content on Facebook, the reach of posts by businesses has dropped to less than 2% as at 2018 and dropping further still. Out of every 100 followers you have, only 1 or 2 of them will see a new post when you share it.

The solution? Facebook Advertising! Facebook advertising allows you to show your products, services and promotions to relevant groups, whether they follow you or not. Our Facebook ad campaigns ensure that you’ll reach the right audiences, gain new customers and get people talking about your business. And the best thing of all, our campaigns are many times more efficient than Facebook’s Boost button.

Find Your Perfect Domain

Top Features

Facebook Ads That Convert

Advertising Objectives

We run ads to gain you more leads and brand awareness, to reach a wider audience, get traffic to your website, convert visitors to customers and more. 

Engaging Ad Formats

Run beautiful video ads, single image ads, or showcase multiple images in a carousel. Reach potential customers online, have them follow your page, and more.

Lookalike Audiences

Lookalike audiences can help your ad campaign reach more people and generate greater sales for you by finding new people just like your best customers.

Reach New Customers

Get more people to know about your business and what you offer by reaching out to millions of new and potential clients, no matter where they are.

Our Plans & Packages

Facebook Pricing

Do you require something a little different?

Get in touch and we'll certainly help provide that for you.

Available In All Plans

Features Included

  • Data Analytics
  • Custom Audiences
  • Pixel Tracking
  • A/B Split Testing
  • Lookalike Audiences
  • Increase Followers
  • Comments and Engagement
  • Frequency Optimization

Portfolio

View Recent Ad Campaigns

Testimonials

Don't just take our word for it, see what others are saying

We’ve managed hundreds of Facebook advertising campaigns and many thousands of dollars in ad spend, achieving blowout sales and results for our clients. We’d like to do the same for you. View more testimonials

Very affordable and the best.

“Well, I really love the great work by WopeDigital. Very affordable and the best. Guyz they have really helped me grow my business.”
Abigail Fordjour
CEO, Blue Hairstore

Why Many Businesses Choose

Facebook Ads run by Us

Q&A

Frequently Asked Questions

You can advertise almost anything on Facebook. There are some restrictions though. You can refer to their policy here: Advertising Policy

A quick but non-exhaustive list of things we do not advertise include:

  • Sexual enhancement products
  • Adult products or services
  • Health products
  • Weapons and ammunition
  • Illegal, prescription or unapproved drugs and supplements
  • Slimming and weight loss products
  • Financial services, network and multi-level marketing

Also prohibited are images/videos or captions containing:

  • Nudity
  • Profanity
  • Gore and violence
  • Sexually suggestive
  • Excessive text on image
  • Brand names, logos or trademarks of fashion and luxury products
  • Copyright infringement and the use of other people’s imagery/pictures without permission

Facebook’s boost button is certainly the easiest and quickest way to get your posts or ads running, but in exchange for that convenience, you will end up paying far more for far less results. When you use Facebook’s boost button:

  • You aren’t able to select or vary the objective for your ad campaign. If you are trying to get people to convert from your ad, a thousand likes on your ad won’t make a difference.
  • You aren’t able to take advantage of a host of options including: behaviour targeting, ad scheduling, bid type, frequency control, creating lookalike and custom audiences, exclusion of particular audiences, and more.
  • You can’t dictate where exactly you want your ads shown. Facebook makes that decision for you and might end up showing your ads in places where no valuable customers are going to see them.
  • You aren’t able to run ad split testing to find which works best. This is a big deal breaker in ad optimization.

If you are currently satisfied with the results of your advertising campaigns using the boost button, we recommend you upgrade to Facebook’s Power Editor, which is what we use.

If you however require help with advertising on any of the other platforms available, we’d be more than happy to help you:

YouTube Ads
Google Search Ads
Google Display Ads

Facebook has quite a lot of ad formats which help you achieve whatever you want on their advertising platform. The list of ad formats we can run for you are:

  1. Video
  2. Image
  3. Collection
  4. Carousel
  5. Slideshow
  6. Instant Experience
  7. Lead Generation
  8. Offers
  9. Post Engagement
  10. Event Responses
  11. Page Likes

If you would like to know more about any of these advertising formats or their requirements, you can do so here: Facebook Ads Guide

The Facebook Pixel is a piece of code that is embedded in your website that allows Facebook to gather a lot more information to optimize your campaigns and achieve far better results. Advanced Targeting refers to various techniques and methods for advertising on Facebook that enable your campaigns reach more highly qualified people. Our tests and campaigns have shown that Advanced Targeting can be 5 times more effective at reaching your ideal audience and new customers than sticking with Facebook’s basic targeting options.

When your ads are being run with our advanced targeting options, you can expect some of the following:

  • Reach more potential customers/users efficiently.
  • Greatly reduce the amount of spam with regards to your ads.
  • Increasingly optimized advertising the longer your ads run as the system gains more information on your target audience.
  • Ability to show your ads to people who visited your website using Facebook’s Pixel for tracking.
  • Ability to target people on Facebook very similar to your existing customers via Lookalike Audiences.
  • And the ability to run remarketing campaigns, enable you compound your advertising effect across multiple advertising platforms like Instagram, Google, YouTube and more.

Because of how important advanced targeting is, we provide it for all our advertising packages and strongly recommend you take advantage of this if you want to get great results from your advertising.

If you’d like the Facebook Pixel tracking option, kindly let us know and we’ll send you the needed tracking code to embed on your website. Facebook will find you new customers based on the type of visitors/customers you have on your website. (This method may take longer to work if your website hasn’t been tracking visitors with the tracking code for a while yet)

Internet Marketing Services For Your Business

Check out our digital marketing solutions to help your business grow online!

Whether you already have a website but want to rank 1st in Google, or you actually have a great business but need help marketing it online to the world, we have you covered. You can view all our services below.